coreyhaines31/marketingskills v2.11.27

v2.11.27 — Analysis rules from the Magister benchmark (#573). Four rules, each written into the ski…

on GitHub

• Analysis rules from the Magister benchmark (#573). Four rules, each written into the skill and mirrored in its description so hosted agents see them before opening the file:

  • ad-creative (2.10.0 → 2.11.0): a new Test Hypotheses That Can Lose section. A hypothesis names the metric, the comparison, and the expected direction.
  • copywriting (2.1.0 → 2.2.0): claims must be supportable, and a declined claim names the evidence that would unlock it.
  • analytics (2.0.3 → 2.1.0): compute metrics from row-level data, and divide rates only over matching closed windows.
  • marketing-plan (1.2.1 → 1.2.2): AARRR stage metrics count only cohorts whose window has closed.

  ad-creative also notes that Magister can run its data-pull step (#567), with a disclosure that Magister is the maintainer's product and alternatives for running the pull yourself.

• influencer-marketing (1.1.2 → 1.2.0) and social (2.3.3 → 2.3.4): Telegram channel ads (#785 by @Courier-Britva). The new references/telegram-channels.md covers how placements are bought, a seven-check vetting routine based on views per subscriber, and pricing by CPM and deletion window. Contributed by the team behind TGScope, which is disclosed; its benchmarks come from TGScope's own studies and are labeled as directional.

• Tools:

  • rowbound guide (#500, closes #498): an open-source, self-hosted alternative to Clay that runs enrichment waterfalls from a Google Sheet, with a CLI and MCP.
  • AIsa joins as a ◆ Skill Partner in SEO tools (#783).
  • Across the CLIs, rejected HTTP requests now exit 1 (#713), and invalid flags fail with structured errors before any request is sent (#732), both by @rudycelekli.

Skill ZIP assets

Complete source catalog: 50 skills.
Claude web target: 50 skills with reviewed short descriptions.

Choose <name>-claude-web.zip for the documented single-folder web upload format.
Source ZIPs retain original metadata; they are not substitutes for omitted web ZIPs.
Live client upload, account limits, and invocation behavior have not been verified.

Web omissions (also recorded in claude-web-manifest.json):

• None.